Photo Gallery: Touting past success, Pharr has high hopes for 2022-23 produce season

PHARR — They are calling it a “record-smashing year.” According to Pharr city officials, the city’s seen what it considers a substantial increase in imports and exports at the Pharr-Reynosa International Bridge, where 65% of the nation’s fresh produce is transported, since 2020 despite challenges from COVID-19 and inflation.

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Community leaders and others attend a celebration of the start of the produce season at the Pharr-Reynosa International Bridge on Thursday, Oct. 6, 2022, in Pharr. (Joel Martinez | [email protected])
State Sen. Juan “Chuy” Hinojosa speaks as community leaders celebrate the start of the produce season at the Pharr-Reynosa International Bridge on Thursday, Oct. 6, 2022, in Pharr. (Joel Martinez | [email protected])
Community leaders and others attend a celebration of the start of the produce season at the Pharr-Reynosa International Bridge on Thursday, Oct. 6, 2022, in Pharr. (Joel Martinez | [email protected])
Produce is displayed as community leaders celebrate the start of the produce season Thursday at the Pharr-Reynosa International Bridge. (Joel Martinez | [email protected])
Pharr bridge director Luis Bazan speaks as community leaders celebrate the start of the produce season at the Pharr-Reynosa International Bridge on Thursday, Oct. 6, 2022, in Pharr. (Joel Martinez | [email protected])
Tracker trailers drive through the the Pharr-Reynosa International Bridge as community leaders celebrate the start of the produce season Thursday, Oct. 6, 2022, in Pharr. (Joel Martinez | [email protected])
Community leaders celebrate the start of the produce season at the Pharr-Reynosa International Bridge on Thursday, Oct. 6, 2022, in Pharr. (Joel Martinez | [email protected])
Tracker trailers drive through the the Pharr-Reynosa International Bridge as community leaders celebrate the start of the produce season Thursday, Oct. 6, 2022, in Pharr. (Joel Martinez | [email protected])
Tracker trailers drive through the the Pharr-Reynosa International Bridge as community leaders celebrate the start of the produce season Thursday, Oct. 6, 2022, in Pharr. (Joel Martinez | [email protected])
Pharr Mayor Ambrosio Hernandez speaks as community leaders celebrate the start of the produce season at the Pharr-Reynosa International Bridge on Thursday, Oct. 6, 2022, in Pharr. (Joel Martinez | [email protected])

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Touting past success, Pharr has high hopes for 2022-23 produce season