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New students ready to embrace college at TSTC’s Harlingen campus

Brian Charlson, a new Wind Energy Technology student at TSTC’s Harlingen campus, smiles as he gets ready to move into his dorm. (Courtesy: Texas State Technical College/TSTC)
Brian Charlson, a new Wind Energy Technology student at TSTC’s Harlingen campus, smiles as he gets ready to move into his dorm. (Courtesy: Texas State Technical College/TSTC)

HARLINGEN — As the first day of Texas State Technical College’s fall semester inched closer, new students at the Harlingen campus were welcomed by TSTC’s team on move-in day to settle into their dorm rooms. Classes started on Sept. 3.

Among the new students were Alma Campos, Brian Charlson and Ulysses Melendez. Each student shared why they chose to study at TSTC.

Campos, of Laredo, is pursuing an Associate of Applied Science degree in Dental Hygiene. She said a positive experience that she had as a teenager with a team of dental professionals motivated her to give back.

“The dentist and the team were very compassionate when I was about to have a teeth cleaning,” she said. “Last year I studied dental assisting at a college in my hometown. I told my former instructor that I wanted to be a dental hygienist. She suggested that I research the Dental Hygiene program at TSTC. I visited with the instructors and saw the program’s facility. I’m excited to start learning.”

Charlson, of Seguin, is pursuing a certificate of completion in Wind Energy Technician. He chose to study a career field that he was unfamiliar with.

“I wanted to try something new,” he said. “Some friends from my former high school are now doing this job. I researched wind energy schools online, and that’s how I found TSTC.”

Melendez, of Edinburg, is pursuing an Associate of Applied Science degree in Electrical Lineworker and Management Technology. He learned that the program offers an incentive.

“The Electrical Lineworker program offers a course to earn a commercial driver’s license,” he said. “Part of the job is to know how to drive a truck. That’s one of many areas in the program that I’m interested in.”

Yvette Garza-Garcia, who is TSTC’s student housing director in Harlingen, said the fall semester is an exciting time for new students as well as for her team.

“The fall semester is the busiest time for us with students that are living on campus,” she said. “We get to create new experiences and events for them. A suggestion for students is to immerse themselves in the college experience. They should try to live in the dorms, eat at the cafeteria in the Student Center, visit the game room and get involved on campus.”

For more information about TSTC, visit tstc.edu.

Photo Gallery: PSJA North plays Tri-City Classic rivalry PSJA High for fifth repeat victory 21-11

PSJA North ball carrier Ethan Guerra (21) defends the ball against PSJA High defensive lineman Matthew Gamez (6) in a game at PSJA Stadium on Friday, Sept. 5, 2024, in Pharr. (Joel Martinez | [email protected])
PSJA North’s Darren Garcia (1) carries the ball against PSJA High in a game at PSJA Stadium on Friday, Sept. 5, 2024, in Pharr. (Joel Martinez | [email protected])
PSJA North’s Andrew Alvarado (0) carries the ball against PSJA High in a game at PSJA Stadium on Friday, Sept. 5, 2024, in Pharr. (Joel Martinez | [email protected])
PSJA North quarterback Darren Garcia (1) throws a long pass against PSJA High in a game at PSJA Stadium on Friday, Sept. 5, 2024, in Pharr. (Joel Martinez | [email protected])
PSJA North ball carrier Ethan Guerra (21) moves through the PSJA High defense in a game at PSJA Stadium on Friday, Sept. 5, 2024, in Pharr. (Joel Martinez | [email protected])
PSJA North ball carrier Ethan Guerra (21) leaps through the PSJA High defense in a game at PSJA Stadium on Friday, Sept. 5, 2024, in Pharr. (Joel Martinez | [email protected])
PSJA North quarterback Darren Garcia (1) carries the ball against PSJA High in a game at PSJA Stadium on Friday, Sept. 5, 2024, in Pharr. (Joel Martinez | [email protected])
PSJA North defender AJ Villareal (32) celebrates his fumble recovery against PSJA High in a game at PSJA Stadium on Friday, Sept. 5, 2024, in Pharr. (Joel Martinez | [email protected])
PSJA North ball carrier Ethan Guerra (21) defends the ball against PSJA High defensive lineman Matthew Gamez (6) in a game at PSJA Stadium on Friday, Sept. 5, 2024, in Pharr. (Joel Martinez | [email protected])
PSJA North defender Devonte Espinoza (2) and PSJA High intended receiver Ryan Vallejo (2) battle for a pass thrown across the field in a game at PSJA Stadium on Friday, Sept. 5, 2024, in Pharr. (Joel Martinez | [email protected])
PSJA North quarterback Darren Garcia (1) throws a backward pass in a game against PSJA High at PSJA Stadium on Friday, Sept. 5, 2024, in Pharr. (Joel Martinez | [email protected])

Photo Gallery: Sabercats dominate the Bobcats 44-13

Edinburg Vela's Jeremy Ramirez, left, runs back an interception in front of Edinburg High's Jude Vega, right, during the first half of action at Richard R. Flores Stadium Sept.06, 2024 in Edinburg. (Delcia Lopez | [email protected])
Edinburg High’s JT Santa Maria, left, is brought down by Edinburg Vela’s Luis Garcia, and Sergio Briones, right, during the first half of action at Richard R. Flores Stadium Sept.06, 2024 in Edinburg. (Delcia Lopez | [email protected])
Edinburg Vela’s Jeremy Ramirez, left, runs back an interception in front of Edinburg High’s Jude Vega, right, during the first half of action at Richard R. Flores Stadium Sept.06, 2024 in Edinburg. (Delcia Lopez | [email protected])
Edinburg Vela’s Ryan Rodriguez, left, drags an Edinburg High defender , Woodrow Villarreal, right, after a catch and run for a score during the first half of action at Richard R. Flores Stadium Sept.06, 2024 in Edinburg. (Delcia Lopez | [email protected])
Edinburg Vela’s Jonathan Flores, right, drags an Edinburg High defender, Woodrow Villarreal, left, during the first half of action at Richard R. Flores Stadium Sept.06, 2024 in Edinburg. (Delcia Lopez | [email protected])
Edinburg Vela’s Jonathan Flores, right, runs past Edinburg High defender, Tyler Galvan, left, during the first half of action at Richard R. Flores Stadium Sept.06, 2024 in Edinburg. (Delcia Lopez | [email protected]).
Edinburg High’s Isiah Cisneros, right, strips the ball from Edinburg Vela’s Jay’R Guevara, left, after a catch and run during the first half of action at Richard R. Flores Stadium Sept.06, 2024 in Edinburg. (Delcia Lopez | [email protected])
Edinburg Vela’s George Fauls, right, is pushed out of bounds by Edin urging High defenders’ Woodrow Villarreal, left, and Michael I Cruz, during the first half of action at Richard R. Flores Stadium Sept.06, 2024 in Edinburg. (Delcia Lopez | [email protected])
Edinburg Vela’s Jonathan Flores, left, is met by Edinburg High defender RJ Ramirez, right, during the first half of action at Richard R Flores Stadium Sept.06, 2024 in Edinburg. (Delcia Lopez | [email protected]).
Edinburg Vela’s June Garza Jr, right, with a catch and run for a touchdown past Edinburg High defenders during the first half of action at Richard R. Flores Stadium Sept.06, 2024 in Edinburg. (Delcia Lopez | [email protected])
Edinburg High’s Oscar Jasso, right, runs past Edinburg Vela’s defender, Jeremy Ramirez, left, during the first half of action at Richard R. Flores Stadium Sept.06, 2024 in Edinburg. (Delcia Lopez | [email protected])
Edinburg High’s Oscar Jasso, left, looks for running room against Edinburg Vela during the first half of action at Richard R. Flores Stadium Sept.06, 2024 in Edinburg. (Delcia Lopez | [email protected])
Edinburg High’s Isaiah Cisneros breaks up a pass intended for Edinburg Vela’s George Fauls, left, during the first half of action at Richard R. Flores Stadium Sept.06, 2024 in Edinburg. (Delcia Lopez | [email protected])
Edinburg Vela’s Geoffrey Lefevre, right, releases a pass as Edinburg High defender Diego Gonzalez, left, during the first half of action at Richard R. Flores Stadium Sept.06, 2024 in Edinburg. (Delcia Lopez | [email protected])

Edinburg police launching Dog Walker Watch for community safety, crime prevention

A dog runs past the finish line leased to the owner during the McAllen Marathon Scott Crane Run at the.McAllen Convention Center on Saturday, Jan. 20, 2024, in McAllen. (Joel Martinez | [email protected])

The Edinburg Police Department wants its pup-loving citizens to put them to work.

In addition to the city’s Neighborhood Watch, and its Business Watch which launched last fall, the department will introduce its Dog Walker Watch with an inaugural meeting this week.

The programs recruit community members to become the eyes and ears of the department, said Edinburg Police Lt. Gabriel Vela, in an effort to prevent and reduce crime citywide.

“We know there’s a lot of dog walkers who love walking their pets, whether it’s in their neighborhood, in the park,” Vela said. “We want them to trust us enough to place that call for service, (to) get ahead of that problem, if there is a problem.”

This meeting, set from 6:30 to 8 p.m. Thursday, Sept 12, will meet at Bicentennial Park, 2202 W. Sprague St. All dog enthusiasts are welcome, and dogs are encouraged to attend.

It is an opportunity for watch members and potential new members to meet fellow officers and participants, share experiences, and discuss upcoming events.

Dog Walker Watch will meet quarterly, Vela said, and looks to remove the stigma of backlash for calling the police.

“We want to provide them those tools to make the community safe again.”

Commentary: We need term limits

A north side, exterior view of the Texas State Capitol in Austin, Texas, Thursday, December 9, 2021. (Tom Fox/The Dallas Morning News)

On Feb. 27, Americans across the nation celebrated National Term Limits Day. Despite being largely unreported, it is an important milestone commemoration. National Term Limits Day celebrates the ratification of the 22nd Amendment to the Constitution, setting a limit of two four-year terms for American presidents. The history of this important amendment is informative for today’s conversation around expanding the concept to include members of Congress.

Until Franklin Roosevelt, no president had served more than two elected terms in office. It was a tradition established by George Washington. Two presidents prior to FDR had sought to do so — Ulysses S. Grant and Woodrow Wilson — and had failed in even securing their parties’ nominations. Roosevelt, citing his importance in World War II, ran for an unprecedented third term and then a fourth term even though he was ill (he died 82 days into his fourth term).

After his presidency, there were widespread calls to establish a constitutional amendment to set term limits for the president. Roosevelt’s successor, Harry Truman, who was an advocate of term limits for both the presidency and Congress, supported this initiative. When Congress appeared reluctant to pass an amendment setting terms for the presidency, the states started to act by calling for a constitutional amendment. As the states were nearing the two-thirds majority needed to force Congress to act, Congress decided it was in its best interest to address the issue. This was the genesis of the 22nd Amendment.

Truman believed believed two terms were enough for any occupant in the White House. Because he had served all but 82 days of two full terms, he opted not to run again in 1952. Truman hoped that Congress would further act on term limits for itself after the 22nd Amendment was ratified in 1951, but sadly, Congress has failed to do so.

Since then, terms limits has become the most popular, bipartisan issue in our country. A recent Pew Research poll showed 87% of Americans regardless of political affiliation support congressional term limits. Yet despite this overwhelming support, Congress refuses to act on the issue. Last year, Congressman Ralph Norman’s resolution that would have set terms for the House of Representatives at three terms and the Senate at two terms was defeated by a committee vote of 19-17 — despite having more than 100 co-sponsors. In the Senate, Sen. Ted Cruz has proposed a term limits amendment yet action on it is being delayed by Sens. Chuck Schumer and Mitch McConnell.

So, if Congress won’t pass term limits, what can be done? Just like presidential terms, the states can take the initiative — calling for a convention to adopt a congressional term limits amendment. When enough states request such a convention, the amendment can be proposed by the states for ratification.

Florida, Alabama, Louisiana, Missouri, Oklahoma, Tennessee, Wisconsin and West Virginia have called for a limited convention to propose a congressional term limits amendment to the Constitution. The Lone Star State could join this roster if the legislature will act.

Term limits would return accountability to the people and take away the power of the special interests in Washington. It’s time — we need term limits for Congress.


Brandon Herrera is the Texas state chair for U.S. Term Limits in Washington, D.C.

Brandon Herrera

Editorial: Election is too close for officials to continue efforts to remove voters

A long line of voters wait to cast their ballots outside the Lark Community Center in McAllen on Tuesday, Nov. 8, 2022. The line stretched around the parking lot an hour before the polls were set to close. (Dina Arévalo | [email protected])

The presidential election is less than two months away. Ballots are set and election officials already are preparing for the massive endeavor that enables voters across the country to decide who will occupy the White House and both chambers of Congress.

Every vote counts. That is why the efforts of state officials in Austin, and in other states currently held by Republicans, to disenfranchise voters is especially alarming.

It needs to stop — now.

Republican officials in Texas and other states continue to work to eliminate registered voters in the name of voting integrity, pushing the canard that illegal immigrants are flooding ballot boxes with votes supporting Democratic Party candidates.

Those arguments are false. Non-citizens are not entitled to vote — and never have been. Unqualified people generally are weeded out when registration forms are processed, and reports of noncitizens attempting to vote are rare.

Still, the argument, and efforts to reduce the legal voting population, persist.

Gov. Greg Abbott last week announced a new purge of voter rolls, removing more than 1 million names from the lists. Previous purges have led to judicial orders that they be restored, as many qualified voters had been removed.

The impending election leaves little time for any litigation that might produce such an order now, and qualified voters who were wrongly removed might not even know they were removed, much less have time to re-register before the Oct. 7 deadline for the Nov. 5 election.

Other states have taken similar actions.

Officials committing these acts most recently have been emboldened by a Supreme Court ruling in August regarding an Arizona purge of some 41,000 registered voters. While the court ordered the state to restore the voters pending better verification, it agreed that the state can impose stronger citizenship verification checks.

That puts most credentials at risk; while documents used to evaluate voting applications would determine citizenship, the issue isn’t directly addressed in most applications. It’s never been deemed necessary because of the verification process.

Texas Attorney General Ken Paxton has added to the madness, ordering raids of the homes of Latino and other minority campaign workers, especially those who had held voter registration drives. Paxton’s office said investigators were looking for proof of “election fraud and vote harvesting” — something that would occur at the polling sites, not at people’s homes.

Paxton also has filed a lawsuit against Bexar County seeking to stop election officials from mailing voter registration applications to residents in order to make the process more convenient and facilitate the process.

Such harassment appears to be little more than an effort to scare people from continuing their voter registration efforts, and perhaps even to discourage voting itself.

The proper reaction, however, should be just the opposite. People who know they are doing nothing wrong have no reason to fear terrorist tactics, even from their own government officials. Efforts to disenfranchise voters should be met with greater resolve to encourage voting, and continue their efforts to help more people register if they are legally entitled to do so.

More importantly, they should encourage all registered voters to cast their ballots — whether state officials want them to or not.

Los Fresnos to get new Performing Arts Center

The Los Fresnos CISD Performing Arts Center is taking shape on Highway 100 in Los Fresnos. (Courtesy Photo)

By the time the 2025-26 school year opens, Los Fresnos will have a brand new Performing Arts Center along Highway 100 in the heart of the city’s business district.

The new facility is the latest piece in a $63 million bond issue approved by voters in 2021 that allowed the Los Fresnos Consolidated Independent School District to relocate a middle school, re-purpose the old building into a CTE center, make a long-awaited investment in the arts, and other projects.

“We have set out through our profile of a graduate to educate the whole child. For years, we had made investments in those other extracurricular activities like athletics, but the arts were performing on gym floors. We will now have a venue that will not only enrich the lives of students, it’ll enrich the life of the community,” Los Fresnos Superintendent Gonzalo Salazar said.

The new Performing Arts Center will have 32,000 square feet of space, three rehearsal halls, a state-of-the-art theater with advanced technology, lighting and rigging, and a lobby large enough to host an art show or other district gathering, according to specifications provided by the district.

The Los Fresnos CISD Performing Arts Center is taking shape on Highway 100 in Los Fresnos. (Courtesy Photo)

Noble Texas Builders is the contractor. Salazar said district officials visited other PACs during the design phase to avoid pitfalls.

“Oftentimes we heard it was too small. We made sure we are not building yesterday’s PAC but tomorrow’s, that will accommodate our graduating classes and our staff, and also welcome a large part of our community to see the great things happening in our public schools, how we celebrate culture, how we teach kids about the arts,” he said.

“Los Fresnos has also been very competitive in UIL academics … theater arts, the one-act play. …We set out to do everything well. If we do mariachi we’re going to do it with excellence. If we do conjunto we’re going to do it with excellence,” he added. “…Our kids have been practicing in the cafetoriums. Now, we’ll be able to host UIL competitions, but our students will be able to perform for the community.”

The superintendent also said Los Fresnos educates 80% economically disadvantaged students, “and so part of what we have to do to educate children is to provide the experiences that they would otherwise not have.”

“We expect to have our convocation there. Our staff has been meeting in the gym at Los Fresnos United, in the dome, a facility that doesn’t quite have the acoustics for a convocation, which is our staff coming together as a congregation to set the tone for the coming school year,” Salazar added.

Cameron County resaca project tapped for funding, aims to address flooding

The double-digit rains which hit the Valley in late June are all but a memory in this slowly dissolving resaca near Rancho Viejo in Cameron County. The U.S. Drought Monitor index now says Cameron, Hidalgo and western Willacy counties have returned to "abnormally dry" conditions. (File Photo)

Cameron County’s proposed resaca restoration feasibility study is one of 12 water-resources projects nationwide to be selected by the U.S. Army Corps of Engineers (USACE) for funding through the Bipartisan Infrastructure Law.

The county announced the news on Sept. 5. The study will identify where to conduct a pilot project to reconnect the county’s resaca system, much of it former distributary channels for the Rio Grande, in order to improve flood control, restore ecosystems, and enhance outdoor recreation, according to the announcement.

“Restoring the resaca system that has been disconnected over time by roads, railways and dikes will lead to a lower risk of flooding and improved transportation,” the county said. “In addition, restoring the resaca system will support biodiversity and increase ecotourism and outdoor recreation opportunities … for bird-watching, fishing and kayaking.”

The award for the Cameron County Multi-Purpose Resaca Restoration Study is authorized under the Water Resources Development Act of 2020 and is 100% federally funded.

The Bipartisan Infrastructure Law was signed into law by President Joe Biden in November 2021. County Judge Eddie Trevino Jr. said he’s “extremely enthusiastic” about the county’s application being chosen for funding through the law.

“Restoring our wonderful resaca system, which is one of the natural assets that makes Cameron County truly unique, has been a priority project of mine for some time because, not only will it primarily help reduce localized flooding, which is a major concern in Cameron County, but will also provide opportunities for increased tourism and outdoor activities,” he said.

“We’ve established a great working relationship with the (USACE) through working collaboratively on other projects, and we look forward to getting started on this much-needed resaca restoration project.”

Precinct 3 County Commissioner David Garza said the county has been talking about getting a resaca project started for at least five years.

“The grant is fantastic,” he said. “This is going to be a fantastic opportunity for us to be able to showcase our project and to showcase what exists in Cameron County, which is one of the most unique hydrological areas.”

Resacas aren’t found in many other places in the United States, though Cameron County’s natural resaca system no long functions like it used to, Garza said.

“We’ve cut up the continuity of the natural flow of water from high land areas toward the river or toward the bay,” he said. “Railroad crossings, roads, new subdivisions, all these things just impede the natural flows of what we had.”

One aim of restoring the resaca system will be to allow water to be diverted from the Arroyo Colorado into Resaca de Los Fresnos — basically a natural retention pond — in order to reduce flooding in the Harlingen-San Benito area, Garza said.

The county has roughly 500 miles of old resaca beds, he noted, adding that the goal of the project is to eventually be able to show USACE that the county has succeeded in addressing flooding, restoring natural habitats and furthering economic and social justice — especially since flood-prone areas are usually in economically disadvantaged areas.

Augusto Sanchez, the county’s director of natural resources, said the feasibility study should take 9-15 months and will identify the best area to launch a pilot project. After the study comes engineering and construction.

“I believe that we’re probably looking at five years from the very beginning to the end of this project,” he said.

Once the county has a successful pilot project, it can be used as proof-of-concept to expand to the rest of the resaca system, Sanchez said.

Another important aspect of the feasibility study will be how to improve resaca access to the public, which is limited today, he said.

“This is also an opportunity to allow people to access (resacas), appreciate them and celebrate them,” Sanchez said. “That is a key component of the environmental justice and social justice that this project brings to the table.”

UTRGV says they’re well-ahead of fundraising goals

Students are seen at the University of Texas Rio Grande Valley campus on Monday, Aug. 26, 2024, in Brownsville. (Miguel Roberts/The Brownsville Herald)
Students are seen at the University of Texas Rio Grande Valley campus on Monday, Aug. 26, 2024, in Brownsville. (Miguel Roberts/The Brownsville Herald)

The University of Texas Rio Grande Valley announced that since its inception in 2015 it has raised $284 million in fundraising.

Surpassing a quarter of a billion dollars, UTRGV had raised $72 million during the 2023-24 school year which helped it reach that milestone over nine years.

The funds have been used in a variety of ways, according to a UTRGV news release.

From enhancing academic programs, supporting research initiatives and providing scholarships to students.

UTRGV President Guy Bailey took the helm in 2015 and set a goal to raise $250 million by the university’s 10th anniversary. The university ended up surpassing the goal ahead of schedule in its ninth year.

“Many doubted our ability to reach these types of fundraising totals, but with a strong mission and the unwavering support of our community partners, we have achieved remarkable results,” Bailey said in the release. “I have always believed in the potential for this level of financial support here, and this incredible milestone highlights the critical role that philanthropy has played in our university’s growth and success.”

A recent donation was to UTRGV Athletics of $20 million by Robert and Janet Vackar. UTRGV renamed H-E-B Park in Edinburg to the Robert & Janet Vackar Stadium in recognition of their generosity to UTRGV.

Vice President and Director of UTRGV Athletics Chasse Conque said the $20 million gift is in the category of the top 40 donations made to a department of athletics across the country.

Bailey, celebrating his 10 years as president in July said Robert Vackar’s $15 million donation in 2016 was huge and transformational in multiple ways.

“Because he was the first person to show some confidence in what we were trying to do, his confidence helped move things forward a lot,” he said. “It made a huge difference for us.”

A student sits under an umbrella on Monday, Aug. 26, 2024, at the University of Texas Rio Grande Valley campus in Edinburg. (Delcia Lopez | [email protected])

The College of Business & Entrepreneurship would be renamed to the Robert C. Vackar College of Business & Entrepreneurship in honor of the contribution.

The Vackar’s also donated a $1 million gift in 2023 to the UTRGV College of Liberal Arts to support undergraduate and graduate students pursuing a degree in mass communication. The donation was an addition to the existing $2 million Janet Ogden Vackar Spirit of Philanthropy Endowed Scholarship, established in 2016.

Bailey also credited the fundraising milestones to the UTRGV’s Office of Institutional Advancement, led by Executive Vice President Dr. Kelly Nassour.

“We are profoundly grateful to our donors and supporters who have made this extraordinary achievement possible,” Nassour said in the news release. “Reaching $284 million is a significant moment for UTRGV, and it reflects the generosity and faith that our community has placed in our institution. This success empowers us to continue striving for excellence and to provide exceptional opportunities for our students and faculty.”

Another large donation over the years was $40 million by philanthropists MacKenzie Scott and Dan Jewett in 2021.

Yes, the Valley falls for pumpkin spice and everything nice

Barista Megan Quintanilla spices up a Pumpkin Snowy iced coffee drink at The Human Bean on Thursday, Sept. 5, 2024, in McAllen. (Joel Martinez | [email protected])
Pumpkin Snowy iced coffee drink at The Human Bean on Thursday, Sept. 5, 2024, in McAllen. (Joel Martinez | [email protected])

Across much of the United States, signs of autumn arrive on a cool breeze. Hay rides and flannel shirts lie on the horizon. Soon, the leaves will change and crunch underfoot.

Here, where summer heat continues into September and beyond, the mood must be manifested. The arrival of football and a new school year aren’t signals to set your calendar by.

We need pumpkin spice to set the vibe.

The great debate is whether the flavor is still “hot” for fall, but local coffee shops aren’t risking it. Across the region, brewers have a beverage or two featuring a pump of pumpkin and the winning combination — or a variation — of cinnamon, ginger, nutmeg, allspice and cloves.

The Human Bean, 1124 E. Nolana Ave. in McAllen, launched its specialty drinks on Aug. 14.

“We started pretty early,” said Olivia V. Garcia, franchise owner. “We give it several weeks, so pumpkin can have its moment to shine.”

The shop adds a twist to its standard menu items to create the Pumpkin Snowy, which can served iced, hot or blended and includes white chocolate, pumpkin, whipped cream and cinnamon sprinkles, and its Pumpkin Java Chip, a blended drink including pumpkin drizzle and whipped cream.

“I do think the taste of pumpkin brings happiness to people, because we don’t have that specific fall weather,” Garcia said. ‘I feel like we celebrate it a little bit earlier so we can have a little bit of the fall feeling.”

The Human Bean on Thursday, Sept. 5, 2024, in McAllen. (Joel Martinez | [email protected])

Reserva Coffee Roasters has a Dulce de Calabaza Latte, featuring Dulce de Leche, pumpkin syrup, vanilla ice cream base, whipped cream and served hot, cold or blended.

At Black Honey Coffee Company, customers can pick up the Pumpkin Spice Cajeta to create an autumn mood.

Starbucks created its first pumpkin spice latte in 2003, according to The Food Institute, taking credit for a craze more than 20 years in the making. The publication Food and Wine says it has become the Seattle coffee chain’s best-selling seasonal beverage, selling more than 424 million in the United States throughout two decades.

But pumpkin spice has existed for 3,500 years, the History Channel retorts, dating back to ancient Rome and discovered on ancient pottery shards in Indonesia.

A 2021 study of “Why we love pumpkin spice” by two Johns Hopkins Kreiger School of Arts & Sciences perception researchers says it’s sensory, as reported in its online magazine.

“Pumpkin spice aromas emerge in the fall in shops and cafes, coinciding with the arrival of colorful leaves, family gatherings, and back-to-school bustle. The association that the smell has with the season in our memories allows it to powerfully evoke the refreshing feelings of fall,” said Jason Fischer, assistant professor of psychological and brain sciences.

“Once someone tells you it’s pumpkin spice, it will seem even more pumpkin spicy,” said Sarah Cormie, doctoral candidate studying human olfactory perception. “Labels prompt us to reconceptualize an odor — to change how we think about and experience it.”

“I think that starting the pumpkin spice — in our case, snowy or java chip — it just brings that feeling of fall,” Garcia said. “We get into that cozy, yummy family feeling. I think it’s the feeling or the warmth of the pumpkin spice. It makes me feel like the holidays are coming.”