HARLINGEN — A Democratic Party political action committee is pumping hundreds of thousands of dollars into the Harlingen market as it gears up for November’s general elections.
The House Majority PAC is placing $506,250 into television campaigns to support candidates here, a press release stated Friday.
“House Majority PAC is placing $19.9 million in television reservations to run in the final month of the 2022 election cycle across 23 markets,” the press release states.
The money bolsters the group’s heavy spring drive.
“This comes after an initial $101.8 million in television and digital reservations across 50 markets announced in March,” the press release states.
This year, the group is spending more to boost its television and digital campaigns than it spent during the 2020 campaign.
“House Majority PAC’s television and digital reservations for 2022 total over $121 million, more than House Majority PAC’s reservations in 2020,” the press release states.
Planning to ‘flip and defend seats’
The group is boosting its spending “to flip and defend seats across the country,” House Majority PAC Executive Director Abby Curran Horrell stated.
“The GOP continues to nominate extremist candidates who will act as a rubber stamp for the disastrous MAGA agenda, which is why House Majority PAC is dedicated to doing whatever it takes to secure a Democratic House Majority in 2022,” she stated. “These reservations will enable us to flip and defend seats across the country and show just how out-of-touch Republicans are with the American people.”
Across the Rio Grande Valley’s Democratic stronghold, the GOP has been making inroads among Mexican-Americans in the last few years
